It’s a Scoop!
Belgian luxury accessory designer Yess approached us in 2016 to help name their new line of accessories. They sought something that would reflect the fun and flirty nature of their more affordable sub-brand. The idea of being the first of your friends to own something, to have the inside knowledge on what’s hot, inspired us to name the younger product range ‘Scoop’.
The quick turnaround of products through a Benelux-wide network of shops and popular seasonal updates have made European bestsellers of the Scoop-by-Yess items. Original one-liners that reflect the brand’s personality create instant appeal for Yess’ young at heart and well-heeled clientele on the various social media platforms employed.
Supported by high fashion imagery and a user-friendly website, both Yess and Scoop-by-Yess have seen a steady increase in sales since 2016. So show a little personality. It will take you anywhere.
brand name /// one liners /// blog /// content website
Collaborations: Studio Gloria (visual identity), Treestar (webdesign)